Mini brand design for "Reflections," a premium car detailing business, needed to be bold and contemporary, with a shield motif to symbolize the protective strength of ceramic coating.

Considering the company's expertise in cutting-edge ceramic coating technology, we chose a design that incorporated a cut-out style in the logo. This approach not only reflects the company's name but also conveys the precision and innovation essential to their services.

A key element of the branding is the use of green, symbolizing the company's commitment to eco-friendly practices. This color choice represents their innovative waterless wash technology, reinforcing the message that Reflections is as focused on protecting the environment as it is on caring for cars.